November 16, 2016

Folsom St. Foundry, SF




Join us in celebration of San Francisco, the outdoor community, and giving back to mother nature. 


  • Meet and greet with local outdoor brands and founders

  • Live speaker session with esteemed adventurer Roger Strong

  • Groovy music from The Good Bad and Jimbo Trout

  • Free swag and raffle for outdoor gear

  • Special discounts from Outdoor Brand Partners


We've got you covered with craft beer from Ft. Point Beer, wine from Tank Garage Winery, yerba mate from Guayaki, and mouthwatering food from Grilled Cheez Guy.

All proceeds from Outdoor SF go towards The Conservation Alliance. In the first three years, we raised over $15,000 and hosted over 1,200 attendees. 



November 16th, 2016

6 PM


Folsom Street Foundry

1425 Folsom St

San Francisco, CA. 94103

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Keynote Speaker: Roger Strong

Roger grew up in Denver, Colorado scrambling up peaks and skiing with his family. After high school, he pursued commercial fishing to allow time to follow his passions in the mountains. As the Captain of a crab-fishing vessel in the Bering Sea, Alaska has allowed him to rock and ice climb 6-8 months a year. Roger lives in Seattle,Washington and is one of the leading activists in modern mixed climbing in the Pacific Northwest. His first ascent of Guru, Washington’s first M9, a couple of years ago and most recently, Ghost Dog, that state’s first M11, has inspired new attitudes towards the Northwest’s fickle winter season. Roger has climbed in Spain, Mexico,Canada, Alaska and all over the Western United States and red-pointed the Cineplex test pieces, Rocky Mountain Horror Show (M11+) and Musashi (M12), in Alberta, Canada.


The Good Bad:

Characterized by acoustic elements and rustic tones, The Good Bad bring a unique brand of song crafting and high energy performance thats sure to move you.





Jimbo Trout:

A unique, fun, danceable mix of bluegrass, blues, western-swing, ragtime, early rock+roll, New Orleans, gypsy, honky-tonk, jazz and more!